PERSONAL DATA PROTECTION POLICY

 

This policy details the data protection policy (hereinafter the “Privacy Policy”) of LVMH Moët Hennessy Louis Vuitton, a European company, located at 22 avenue Montaigne, 75008 Paris, France, registered with the Paris Trade and Companies register under number 775 670 417 (“LVMH” or “We”), with regard to the processing of personal data (the “Personal Data”) provided on the website the “Website”) by the startup (“You”).

 

The Website is used by LVMH to enable startups to submit an application to be selected to join one or both of LVMH Acceleration Programs, i.e.:

• La Maison des Startups LVMH, the LVMH Group's business accelerator, located at Station F, in Paris, France, or
• the Lab LVMH, the LVMH innovation showroom at 50 avenue Montaigne, Paris, France,

whose purpose are both to make the LVMH group's know-how available to startups whose business may be developed within the luxury sector, and to foster their professional development (hereinafter “the LVMH Acceleration Programs”).

 

By applying to the LVMH Acceleration Programs, You understand and agree to follow the process described on the Website.  

 

LVMH places the utmost importance on and takes the greatest care in protecting privacy and Personal Data. This policy describes the processing of Personal Data We implement (hereinafter the “Processing”) within the framework of this Website as well as your rights related to the protection of your Personal Data. By providing your personal information and data, You consent to the use and disclosure of such information as per the terms defined below.

Note: LVMH may amend the terms of this Privacy Policy, in particular if a new processing of Personal Data is carried out. Please check this page regularly to ensure that You agree with any changes. You will be notified of these modifications, either through a special note on our Website or through a personal notification.

 

1. What is a “personal data”?

Personal Data refers to any information or pieces of information that could identify you either directly (e.g. your name, surname, email, home address, etc.) or indirectly (e.g. through pseudonymized data, such as a unique ID number, etc.). It may also include unique identifiers like your computer’s IP address or your device’s MAC address or data regarding your navigation on our Website.

 

1. Who are the data controllers responsible of the protection of your Personal Data?

A data controller is an entity that determines the purposes and means of the processing of your Personal Data and is responsible to You for compliance with data protection regulations.

 

As regards the Processing of your Personal Data collected via the Website, two (2) entities are independent data controllers:

• LVMH Moët Hennessy – Louis Vuitton, A European company with its registered office at 22 avenue Montaigne, 75008 Paris, Registered with the Paris Trade and Companies Registry under number 775 670 417

• The website

 

As regards the management of your Data for developing business opportunities via the LVMH Accelerator Programs, LVMH will be the data controller.

 

Finally, if MSL France processes your Personal Data for other purposes (for instance, Personal Data collected on other parts of the Website), MSL France will do so as an independent data controller. This processing will then be exclusively subject to MSL France’s own privacy policy https://vivatechnology.com/data-privacy and any questions in this respect shall be addressed to the Data Protection Officer of the MSL France.

 

LVMH and MSL France have each appointed a Data Protection Officer (DPO).

 

For the purposes of developing business opportunities via the LVMH Accelerator Programs, LVMH’s DPO may be reached:

• by using the following e-mail address: dpo.holding@lvmh.com;
• by mail at the following address: LVMH Data Protection Officer, 22 Avenue Montaigne, 75008 Paris, France.

The contact information of the MSL France’s DPO is available on the VivaTech institutional website.

 

1. Why and how do We use your Personal Data?

• How do We collect your Personal Data?

 

We collect your Personal Data directly from You when (i) You register, through the Website, to the LVMH Acceleration Programs, (ii) You further participate in the business acceleration program La Maison des Startups LVMH or The Lab LVMH, (iii) to develop business opportunities.

 

• What Data do We collect?

 

LVMH collects several types of Personal Data about You:

• Startup name      

• First name (Operational contact)

• Last Name (Operational contact)

• Job Position (Operational contact)

• Email (Operational contact)

• Phone number (Operational contact)

• First name (CEO)

• Last Name (CEO)

• Email (CEO)

• Phone number (CEO)

• City  

• Zip code 

• Country     

 

The Personal Data, which are essential for LVMH to satisfy the purposes described above, shall be pointed out on the Website’s various pages. If You do not fill out these mandatory fields, You may not be able to apply to the LVMH Accelerator Programs or to take advantage of any business opportunities.

 

• On what legal grounds and for which purposes do We use your Personal Data? 

 

In accordance with current personal data protection regulations, We only process your Personal Data when We have a legal basis to do so.

 

We process your Personal Data based on Your consent to apply to the LVMH Accelerator Programs, for the following purposes:

• to manage your subscription to, and participation in, the LVMH Accelerator Programs and, where applicable, granting the selection to the one or both LVMH Acceleration Programs;

• to inform You about business opportunities within the LVMH Group.

 

We process your Personal Data based on Your consent, for the following purposes:

• to transfer your Personal Data to LVMH Group Affiliates outside the European Union.

 

We may also store your Personal Data when the law requires Us to do so or to exercise or defend our rights.

 

• Who has access to your Data

Your Personal Data are processed by the following departments of LVMH:

• For your registration on the Website, your further application in the LVMH Accelerator Programs: LVMH’s Institutional Communications Department and LVMH’s Digital, Tech and Open Innovation Departments;
• For the purpose of developing business opportunities: LVMH and LVMH Group Affiliates. Please refer to the applicable personal data protection policies of the relevant data controllers.

 

Your Personal Data will also be accessible to third parties, namely:  (i) to the partners  in charge of managing the Website,  (ii) incidentally, for technical and logistical reasons, to LVMH’s subcontractors (notably consultants providing expertise to LVMH in the field of communication and/or digital), (iii) and lastly your Personal Data may be transferred to LVMH Affiliates for business opportunities.

 

Lastly, LVMH may communicate your Personal Data to third parties when such communication is required by law, a regulatory provision or a judicial decision, or if such communication is necessary to provide for the protection and defense of its rights.

 

• Is any Personal Data transferred outside of the European Economic Area?

The recipients of your Personal Data may be located abroad, including outside of the European Economic Area (“EEA”) in countries where the legislation on the protection of Personal Data differs from the legislation applicable within the EEA.  Indeed, within the framework of the Contest and in order to develop new business opportunities, your Personal Data may be made accessible to various LVMH Group Affiliates, including outside of the EEA. LVMH’s providers or their subcontractors may also be located outside of the EEA.

The recipients of your Personal Data may be located abroad, including outside of the European Economic Area (“EEA”) in countries where the legislation on the protection of Personal Data differs from the legislation applicable within the EEA.  Indeed, within the framework of the Application Submittal and in order to develop new business opportunities, your Personal Data may be made accessible to various LVMH Group Affiliates, including outside of the EEA. LVMH’s providers or their subcontractors may also be located outside of the EEA.

 

All transfers of your Personal Data outside of the EEA are made with the appropriate safeguards, notably contractual, in accordance with the regulations applicable to personal data protection. Upon request, We can provide you with a list of countries where We store or process your Data, or through which your Data may occasionally transit, inform You of the safeguards used on a case-by-case basis and, where applicable, provide you with a copy of the contractual safeguards.

 

• How long do We store your Data?

 

The Personal Data collected and processed by LVMH relating to (i) all candidates not selected will be retained for a maximum period of one (1) year after the application; (ii) the selected startups will be retained for the whole duration of the potential business relationship between LVMH and the selected startups (and in the absence of business relationships between LVMH and the selected startups, for a maximum period of two years after the application).

 

After the expiry of the abovementioned timescales, LVMH may get in touch with You to find out whether you wish LVMH to keep your Personal Data for the purpose of notifying You of any relevant business opportunities that may match your activity.

 

1. What are your rights in relation to your Data?

Access, rectification and portability

In accordance with current regulations, You have the right to access your Data. You may also request correction of your Personal Data should they be inaccurate. Depending on the purpose of processing, You also have the right to have incomplete Personal Data completed. 

To respond to your request, We may ask You to provide Us with a proof of your identity. We may also need to ask You for additional information or supporting documents. We will make every effort to respond to your request as soon as possible.

You may, to the extent provided for by law, exercise your right to Data portability which allows You to retrieve, in an interoperable format, the Personal Data that You provided to Us.

 

Right to erasure of your Data and to limitation of the processing of your Data

You may request erasure or limitation of the processing of your Personal Data if:

• You believe that our processing of your Personal Data is no longer necessary for your participation in the application of the LVMH Accelerator Programs or your use of the Website,
• You believe that the processing is unlawful, or You contest the accuracy of the Data We process about You.

Please note that despite the exercise of your right to erasure or processing limitation, We will store some of your Personal Data when the law requires Us to do so or to exercise or defend your rights.

 

Right to establish instructions for the management of your Personal Data after your death

For France and when mandatory local provisions so provide, You may determine how You want Us to handle your Personal Data upon your death.

 

Procedure to exercise your rights in relation to your Data

You may exercise your right to access, rectification and/or erasure of your Data by contacting Us directly at the email address dpo.holding@lvmh.com or by sending a request by registered letter with acknowledgment of receipt to LVMH, to the attention of LVMH DPO, 22, avenue Montaigne, 75008 Paris, France. You may be asked to provide proof of identity.

 

Requests for deletion and objections to processing may, as applicable, prevent You from applying to the LVMH Accelerator Programs or from being able to take advantage of any business opportunities.

 

1. How is your Personal Data secured?

LVMH uses technical and organizational measures that comply with French and EU legal and regulatory requirements, to keep your Data secure and confidential.

 

Under written agreements, LVMH requires its service providers and processors to provide safeguards and implement sufficient security measures to protect the Personal Data they have agreed to process, in accordance with applicable requirements under personal data protection laws.

 

However, LVMH does not control all risks related to the operation of the Internet and draws your attention to the inherent risks of using any website.

 

1. Cookies

We only use strictly necessary cookies for the proper functioning of the Website. These technical cookies do not store any of your Personal Data.

 

 

1. Third party websites

There may be links to third-party websites that We do not control, and which are governed by their own confidentiality and personal data protection policies. This Privacy Policy does not apply to third-party websites. Please review the confidentiality and personal data protection policies of the third-party websites that you visit to understand how they process your Data. LVMH shall not be liable for any use of your Data by any third parties.

 

1. How can You contact Us if You have queries or complaints?

For any questions concerning this Privacy Policy or for any queries or complaints regarding your Personal Data, please contact Us any time using the following e-mail address: dpo.holding@lvmh.com or by mail at the following address: LVMH Data Protection Officer, 50 avenue Montaigne, 75008 Paris, France.

If You have a complaint about the way We process your Data, you also have the right to contact the Commission Nationale de l’Informatique et des Libertés (French data protection authority) (CNIL), 3 Place de Fontenoy - TSA 80715 - 75334 PARIS CEDEX 07, Tel: 01 53 73 22 22.