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Frédéric Sauzet, Nicolas Violette, Esteban Grellier and others are enlisted in the challenge
We are_ 2023
We are_ 2023
Building the future of French Creative Industries
ABOUT VIVA TECHNOLOGY
VivaTech is the world’s rendez-vous for startups and leading corporates to celebrate digital transformation and innovation!
Every year, for four adrenaline-filled days, VivaTech brings together in Paris and online the greatest business leaders, startups, investors, researchers and innovators to ignite positive change in business and for society.
The 7th edition will take place on June 14-17, 2023, in Paris, at Expo Porte de Versailles.
ABOUT WE ARE_
we are_ is a growing community of 1000 people who believe in the power of French Creative Industries: decision makers, corporate leaders, VC's, startups and of course artists. Our ambition is to build bridges between industries like those of music, cinema, fashion, luxury, tech, live entertainment and video games ... to evolve French Creative Industries and promote them in France and the international stage.
WE ARE_ CHALLENGES
Challenge 1
FRENCH TOUCH FOR GOOD
Challenge 1
FRENCH TOUCH FOR GOOD
Known among creatives in the international stage, the "French Touch" serves as a powerful source of inspiration to derive solutions for environmental and societal challenges, that champion french excellence and demonstrate our innovative spirit.
Context / Need:
If there's one thing that French creative companies are known the best for in the world, it's "Excellence". Our strides in innovation and our ambition to challenge the status quo are what fuel us constantly in seeking the best results and solutions. It is therefore our responsibility towards our society and the environment to use this "know how" to generate ideas, products and services that will provide sustainable solutions to these issues. An open call towards creative minds to shape tomorrow's society!
If there's one thing that French creative companies are known the best for in the world, it's "Excellence". Our strides in innovation and our ambition to challenge the status quo are what fuel us constantly in seeking the best results and solutions. It is therefore our responsibility towards our society and the environment to use this "know how" to generate ideas, products and services that will provide sustainable solutions to these issues. An open call towards creative minds to shape tomorrow's society!
Expected Solutions:
Products or services that either have a positive environmental impact or work towards a more diverse and inclusive society in creative domains
Products or services that either have a positive environmental impact or work towards a more diverse and inclusive society in creative domains
Scope:
Environmental and societal sustainability in music, cinema, fashion, luxury, tech, live entertainment and video games
Environmental and societal sustainability in music, cinema, fashion, luxury, tech, live entertainment and video games
Examples of use cases:
- The Creative Ladder, by Ryan Reynolds (societal impact)
- Vestiaire Collective (environmental impact)
- The Creative Ladder, by Ryan Reynolds (societal impact)
- Vestiaire Collective (environmental impact)
Challenge 2
GAMING & GAMIFICATION
Challenge 2
GAMING & GAMIFICATION
Powerful storytelling vehicles but also timeless forms of entertainment, video games are an endless source of inspiration for innovation in modern business, be it through gamifiaction principles or direct integration of gaming features for enganing customer interactions that cater to modern audiences.
Context / Need:
The video game industry has been growing at an electrifying pace, with its technological and digital innovations creating a cascade of disruptions. Whether it is in game publishing and e-sports or the creation of virtual worlds through web3 and the metaverse, gaming companies are influencing the way modern audiences connect and interact with brands. With loyalty strategies slowly transitioning towards gamification and multiple companies implementing digital tools in their marketing campaigns and in customer experience, gaming poses a wealth of value creating opportunities, and French startups some of the most advanced on these subjects ... the future lies in your hands!
The video game industry has been growing at an electrifying pace, with its technological and digital innovations creating a cascade of disruptions. Whether it is in game publishing and e-sports or the creation of virtual worlds through web3 and the metaverse, gaming companies are influencing the way modern audiences connect and interact with brands. With loyalty strategies slowly transitioning towards gamification and multiple companies implementing digital tools in their marketing campaigns and in customer experience, gaming poses a wealth of value creating opportunities, and French startups some of the most advanced on these subjects ... the future lies in your hands!
Expected Solutions:
Innovative marketing agencies, gamification consulting, web3 and metaverse productions, e-sport solutions etc.
Innovative marketing agencies, gamification consulting, web3 and metaverse productions, e-sport solutions etc.
Scope:
Gaming / Gamification / E-sports and principles / web3 / metaverse experiences in music, cinema, fashion, luxury, tech, live entertainment and video games
Gaming / Gamification / E-sports and principles / web3 / metaverse experiences in music, cinema, fashion, luxury, tech, live entertainment and video games
Challenge 3
IMMERSIVE
Challenge 3
IMMERSIVE
With creative industries revolutionised at full throttle by immersive experiences in sound and image, NFTs, VR and AR tools are the new frontier in leveraging technological innovations for the creation of sensory customer experiences.
Context / Need:
The popularity and success of creative endeavours lies in the profound impact that sensory experiences can have on us. Businesses have long capitalised in this relationship, and the development of immersive tools and NFTs offers an aray of possibilities to create a more creative and personal experience for costumers. Science fiction is slowly becoming our reality. This is a unique opportunity to think big and step outside the confines of our current reality !
The popularity and success of creative endeavours lies in the profound impact that sensory experiences can have on us. Businesses have long capitalised in this relationship, and the development of immersive tools and NFTs offers an aray of possibilities to create a more creative and personal experience for costumers. Science fiction is slowly becoming our reality. This is a unique opportunity to think big and step outside the confines of our current reality !
Expected Solutions:
Products, services and platforms that leverage immersive tools
Products, services and platforms that leverage immersive tools
Scope:
NFTs / AR / VR / Immersive sensory experiences in music, cinema, fashion, luxury, tech, live entertainment and video games
NFTs / AR / VR / Immersive sensory experiences in music, cinema, fashion, luxury, tech, live entertainment and video games
WHY APPLY?
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1
Free admission to we are_ Community Club for top startups, as well as significant exposure at VivaTech, on-site and online.
2
15 selected startups will get to pitch in front of a jury comprising of VCs, corporate leaders and decision makers within the French Creative Indutries. Along with we are_ they will help startups identify business opportunities and partnerships.
3
Top startups will gain 2 passes to attend the 7th edition of VivaTech
OUR TIMELINE
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CHALLENGE
OPENINGJanuary 18th
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CHALLENGE
CLOSINGApril 30th
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SELECTION
RESULTSMay 22nd
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VIVA
TECHNOLOGYJune 14th-17th